Women’s Gym Branding & Logo Design

Gym Ethica

Reveal Your Inner Goddess

This client was opening her own women’s gym and training centre, focused on training specifically for women. She wanted to empower women to find their inner goddess, and was looking for a logo design and brand that would reflect those values.

The client approached me with a specific design style in mind, which included a greek goddess and the triple goddess mooon symbol along with a teal and purple colour palette. She wanted to see something more detailed than the average logo design, and it needed to translate onto clothing designs and custom merchandise. I designed a logo that included a more detailed design, with typography that could be used independently. See how this translated into a brand below.